Cement Your Expertise: Create Your Own Language Identifier – Entrepreneurs-Journey.com by Yaro Starak

I’ll explain exactly what this is and how to create one in a moment, but first I want to clarify some key traits of your modern day expert, or maven, a term brought back into popularity thanks to the proliferation of Malcolm Gladwell’s The Tipping Point book.

via www.entrepreneurs-journey.com

BlackWebpreneurs can affirm their expertise by creating terms that are uniquely associated with their brands. Yaro Starak discusses these "language identifiers" in this article from his weblog. The very word–BlackWebpreneur–is an example of my use of this technique.

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